At the bottom of most Google SERPs, you'll find a list of terms related to the current query.

Dragon Metrics collects and stores all of these related searches found on SERPs collected for tracked keywords in campaigns.

The Related Searches report allows you to view all of these keyword suggestions collected for this campaign in one place to help identify potential new opportunities.

Note: Related Searches is only available for keywords tracked in Google.

Jump to a section

Getting Started

To get started, navigate to Related Searches under Content in the left navigation.

Table

Each related keyword found on the SERP is shown as a row in the table.

Along with each related search, we'll also show the following information:

  • Related Search Monthly Search Volume: The average number of times this related search query was searched for each month

  • Found for Keywords: The queries this related search appeared on the SERP for

  • Found for Keywords Monthly Search Volume: The monthly search volume of the keyword this related search was found on the SERP for

It's possible a related search appeared on SERPs for multiple tracked keywords. In this case, each will be listed separated by a comma. Click expand to view to see the search volume for each of these keywords.

Click collapse to hide these additional rows again.

Exporting Data

Click the Export to Excel button in the upper right of the table to download the list of related searches and their search volumes.

Adding Keywords

You can add any of the related searches to the campaign to track this keyword's ranking by checking the box and clicking the Add keywords button at the top of the table.

Filter by Search Engine

Use the Search Engine filter to show only Related Searches found on a specific country, language, location, or device.

Filter by Tags

Tags are one of the most powerful ways to segment your keywords. On this report you can filter by one or more tags to only see Related Searches that appear for keywords in specific segments.

If multiple tags are selected, you can choose how keywords are chosen for inclusion on the report.

If Include any is selected, keywords that include any of the selected tags will be included.

If Include all is selected, only keywords that include all of the selected tags will be included.

You can even build more complex queries by adding another Tag filter. Just click +more

An additional Tag filter will now be available (joined with boolean AND logic).

For example, to view keywords that tagged as non-brand and either high or medium search volume, you could use the following filter:

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