What Does "No Keywords in Body Text" Mean?

This means that none of the targeted keywords for this page were found in the main body text of the site. Keep in mind that crawlers like search engines cannot read content found in images, video, Java, and in many cases JavaScript, so this content will be virtually ignored by search engines in most cases. Therefore if you have keywords in these elements, it will appear to search engines the same as if they were not on the page.

Why It's Important

Search engines want to provide users with pages that are relevant to the users' query. If these keywords do not appear on your page, it's unlikely that search engines will think that this page is relevant to the query, and will have difficulty ranking high for this keyword.

How to Fix

Edit or rewrite the content for each affected page to include moderate usage of the targeted keywords for the page. Keep in mind the following guidelines when writing body text on your page:

  • Keyword usage in the document should be natural, not forced. Do not stuff keywords by repeating them more often than what sounds natural.
  • Use variations of your targeted keywords – instead of repeating the words "bike shop NYC", try using "bicycle store in New York", "Manhattan bikes for sale", or other similar variations.
  • Optimize for a maximum of 2-3 keywords per page. Optimizing for more than this is difficult without sounding unnatural.
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